Advertising Design Program
Some of the most creative people in the world work in advertising. And today, advertising extends far beyond TV, radio and print. With the advent of the internet and the proliferation of technologies, advertising is expanding rapidly throughout the digital arena. Not surprisingly, qualified advertising design professionals are in high demand to create the multifaceted ad campaigns that drive mass media. An advertising design program is designed to teach you all the technical, business and creative aspects of advertising design to prepare you for a successful career in advertising design. So if you're considering a career in advertising design, now is a good time to consider the right advertising design program for you.
Advertising Design Program Success Factors
Successful advertising design professionals are typically detail-oriented, enjoy problem solving, have strong written and verbal communications skills, possess perseverance and patience, are creative and artistic and can collaborate well with team members to execute the artistic vision of leadership.
Advertising Design Program Curriculum
An advertising design program curriculum is designed to prepare you for a career in advertising design. A typical advertising design curriculum includes courses in business, creative arts, sociology, psychology, literature, journalism, philosophy, marketing, consumer behavior, market research, sales, communication methods and technology, graphic design, art history and photography.
Advertising Design Program Degrees
Most careers in advertising design require a bachelor's degree in advertising design, while a master's degree in advertising design is sometimes preferred. For management positions in marketing and sales, a bachelor's or master's degree in business administration with an emphasis on marketing may be preferred. Professional designations, licenses and certification are not required for a career in advertising. Industry certification is more common in other divisions of the marketing field.
Advertising Design Jobs
Advertising design jobs are on the rise in the US. Employment in this industry is expected to grow much faster than average in most business services industries. Advertising design degrees can lead to careers in advertising, promotions, marketing, public relations, or sales. Typical advertising jobs include copywriting, editing, graphic design, web design and web development. In addition to hands-on design of ad campaigns, advertising design programs can prepare you for a career as a manager, account executive, creative director, media director, promotion manager, marketing manager, product development manager, market research manager, and public relations manager.