Master's Degrees in Public Relations
Over the last few decades, companies have placed far more emphasis on quality public relations, or PR, in order to maintain good relations with the public. Although public relations is commonly criticized as being corporate propaganda, at its best public relations is a two-way vehicle for companies to interact with their customers and the public and improve their services and sales. So experienced public relations professionals are always in high demand. If you'd like to work in PR, you'll need a degree, and a master's degree in public relations provides an advanced education to launch your career. A master's degree in public relations teaches you how to craft organizational messages involving media, community, consumer, industry, and governmental communications, including managing speaking engagements, preparing speeches and talking points, acting as an intermediary between the public and your employer, drafting press releases, and interacting with media. A master's degree in public relations is a two to three-year graduate degree that qualifies you for an advanced position in public relations or can be used as a steppingstone to a doctorate degree in a related field.
Master's Degree in Public Relations Success Factors
Earning a master's degree in public relations requires that you are an excellent communicator, possess superior written and verbal communications skills, are creative and artistic, can collaborate well with team members to execute the vision of leadership, are detail-oriented, and enjoy problem solving.
Master's Degree in Public Relations Curriculum
In addition to advanced coursework in the field of public relations, you may be required to complete a master's thesis and/or a comprehensive examination, also known as comps. A master's thesis in public relations is an extensive research paper on a significant topic in the field of public relations, while comps involve extensive testing of all the subjects pertinent to the field of public relations. The courses you take while earning a master's degree in public relations include advanced communication, fine arts, natural sciences, literature, diversity & culture, effective English composition, quantitative reasoning, historical perspectives, social & ethical issues, rhetorical theory, communication theory, public speaking, interpersonal communication, social sciences, humanities, and foreign languages.
Public Relations Jobs
A master's degree in public relations is an advanced educational credential that will qualify you for most careers in the field of public relations. Master's degree in public relations graduates work as advocates for a variety of organizations, including businesses, nonprofits, universities, and hospitals, with petroleum and coal products manufacturing companies typically paying the highest median salary. People who graduate with a master's degree in public relations find an ever-expanding job market in public relations as multimedia communications become paramount in organizations around the world.