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Online MA Mass Communication (Lateral Entry, ODL/Online) From Guru Jambheshwar University of Science and Technology

    Flexible Learning Without a Career Break

    Balance Work, Studies, and Personal Life

Apply Now!

Key Highlights: Online MA Mass Communication (Lateral Entry, ODL/Online)

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Recognised & accredited: UGC, AICTE

Minimum Eligibility: Candidate must have secured 50% in graduation.

NIRF Ranking: 101-150

Course Duration: 2 years

Address: Hisar, Haryana, India

Online MA Mass Communication (Lateral Entry, ODL/Online) from Guru Jambheshwar University of Science and Technology, India - Overview

Build a strong foundation in media, communication, and digital storytelling with the Online Master of Arts (Mass Communication – Lateral Entry) offered by Guru Jambheshwar University of Science & Technology. This program is designed under the Open Distance Learning (ODL) mode to provide flexibility for learners while ensuring industry-relevant knowledge and practical exposure.

The program follows a Choice Based Credit System (CBCS) and focuses on both theoretical understanding and hands-on training in areas such as journalism, advertising, public relations, and digital media.

Program Outcomes

  • Media Expertise: Develop in-depth knowledge of mass communication theories and media systems.
  • Content Creation Skills: Learn professional writing for print, digital, radio, and television platforms.
  • Research Ability: Apply research methods and data analysis in media studies and communication projects.
  • Industry Readiness: Gain practical exposure through portfolio development, internship, and specialization.

Why Choose Online M.A. Mass Communication (Lateral Entry, ODL/ONLINE) at Guru Jambheshwar University of Science and Technology

Below are the reasons why you should choose this program:

  • Flexible Learning: The ODL mode allows students to study at their own pace while managing work or personal commitments.
  • Industry-Oriented Curriculum: The program includes media writing, production, advertising, PR, and research-based subjects.
  • Specialization Options: Students can choose from multiple career-focused specializations in Semester III.
  • Practical Exposure: Portfolio-based evaluation, dissertation, and internship ensure real-world learning experience.

Suitable Candidates

  • Aspiring Journalists: Individuals aiming to build a career in reporting, editing, or media production.
  • Digital Marketing Professionals: Those looking to enhance skills in content, advertising, and communication strategy.
  • Creative Professionals: Candidates interested in storytelling, scriptwriting, and media production.
  • Graduates Seeking Career Shift: Individuals who want to enter media, PR, or advertising industries.

Online M.A. Mass Communication at Guru Jambheshwar University of Science and Technology: Curriculum

The program spans 4 Semesters with a total of 101 Credits.

Semester I (Total Credits: 24)

  • MSM 501: Introduction to Mass Communication
  • MSM 502: Communication & Information Technology
  • MSM 503: Graphics and Media Production
  • MSM 504: Media Writing–I
  • MSM 505: Media Writing–II (Practical)
  • MSM 506: General Current Awareness–I

Semester II (Total Credits: 24)

  • MSM 511: Communication Research
  • MSM 512: Management and Marketing Principles
  • MSM 513: Media Law
  • MSM 514: Media Writing–III
  • MSM 515: Media Writing–IV (Practical)
  • MSM 516: General Current Awareness–II

Semester III (Total Credits: 29)

  • MSM 521: Mass Media Structure and Management
  • MSM 522: Dissertation
  • MSM 526: General Current Awareness–III

Specialization (Choose One):

  • Print Media: 
    MSM 523A: Reporting 
    MSM 524A: Editing 
    MSM 525A: Production
  • Electronic Media: 
    MSM 523B: Radio 
    MSM 524B: Television 
    MSM 525B: Production
  • Advertising: 
    MSM 523C: Advertising: Creativity & Consumer Behaviour 
    MSM 524C: Advertising Management & Media Planning 
    MSM 525C: Production
  • Corporate Communication & PR: 
    MSM 523D: PR Principles and Tools 
    MSM 524D: Administrative Communication 
    MSM 525D: Production
  • Social Marketing & Development Communication: 
    MSM 523E: Social Marketing 
    MSM 524E: Development Communication 
    MSM 525E: Production
  • Open Elective: 
    MSM 537: Creative Writing 
    MSM 538: Science Communication

Semester IV (Total Credits: 24)

  • MSM 534: Presentation & Communication Skills
  • MSM 535: Comprehensive Viva
  • MSM 536: Internship Viva

Specialization Continuation:

  • Print Media: 
    MSM 531A: Newspaper Production and Management 
    MSM 532A: Production 
    MSM 533A: Production
  • Electronic Media: 
    MSM 531B: Radio & Television 
    MSM 532B: Production 
    MSM 533B: Production
  • Advertising: 
    MSM 531C: Campaign Management 
    MSM 532C: Production 
    MSM 533C: Production
  • Corporate Communication & PR: 
    MSM 531D: PR Campaign Planning 
    MSM 532D: Production 
    MSM 533D: Production
  • Social Marketing & Development Communication: 
    MSM 531E: Development Communication 
    MSM 532E: Production 
    MSM 533E: Production

Note: The curriculum for both Online and ODL modes is identical, as per the official university website. Please check official website for more details

Eligibility Criteria for Online M.A. Mass Communication (Lateral Entry, ODL/ONLINE) at GJUST

To enroll in the program, candidates must meet one of the following criteria:

Online M.A. Mass Communication (ONLINE)

Level-1: Candidates with a bachelor’s degree in any discipline from a recognized university and with at least 50% marks (pass marks for SC candidates of Haryana).

Level-2 (Lateral Entry): 
Candidates who have completed a Post Graduate Diploma in Mass Communication or related field can take direct admission into the second year (as per university norms).

Online M.A. Mass Communication (ODL)

  • Candidates who have completed a Post Graduate Diploma in Journalism, Communication, Mass Communication, Advertising, Public Relations, or Media Writing after graduation are eligible.
  • Candidates who have completed a one-year full-time Diploma in Social Communication Media from Garware Institute of Career Education and Development are also eligible.

Fees and Duration of Online M.A. Mass Communication at GJUST

The fee details and program length are given below:

Duration: 4 Semesters (2 Years)

Fee Structure:

Fee Component

Amount / Details

1st Semester Fee

₹ 9,500

2nd Semester Fee

₹ 6,500

3rd Semester Fee

₹ 9,500

4th Semester Fee

₹ 6,500

Total Program Fee

₹ 32,000

Note: Exact fee details may vary; candidates are advised to check the official university website.

Admission Process for Online M.A. Mass Communication at GJUST

Follow these steps to apply:

  1. Create an Account: Register using your email ID on the admission portal.
  1. Fill Details: Complete the application form with personal and academic details.
  1. Upload Documents: Submit scanned copies of required documents.
  1. Pay Fees: Pay the application or admission fee online.
  1. Verification: University verifies documents and eligibility.
  1. Confirmation: Admission is confirmed after successful verification.
  1. Access LMS: Get access to study material through the learning platform.

Placement Assistance at Guru Jambheshwar University of Science and Technology

The university supports students with career development services such as:

  • Resume Building: Guidance on creating professional resumes.
  • Interview Preparation: Mock interviews and skill development sessions.
  • Industry Exposure: Internship opportunities and project-based learning.
  • Career Guidance: Support in identifying suitable career paths in media and communication.

Career Pathways After Online M.A. Mass Communication

Graduates can explore multiple roles in media and communication industries:

Job Role

Average Annual Salary (India)

Content Writer

INR 3.0 L

Journalist

INR 3.6 L

Public Relations Executive

INR 3.0 L

Digital Marketing Specialist

INR 5.0 L

Media Planner

INR 6.0 L

Copywriter

INR 5.0 L

Frequently Asked Questions

Yes, the degree is offered by Guru Jambheshwar University of Science & Technology, a recognized state university in India. The program follows UGC guidelines for ODL/Online education. It is valid for government jobs, private sector roles, higher education, and competitive examinations across the country.

The programme is structured into four semesters with a minimum duration of two years. Students are required to complete all coursework, practicals, and internship within this period. However, some flexibility may be provided as per university norms for distance learners.

Lateral entry allows eligible students to directly enter the second year of the program. This is usually applicable for candidates who already hold a postgraduate diploma in mass communication or a related field. It helps save time and focus on advanced-level subjects and specialization.

The total programme fee may vary depending on the university’s latest fee structure. Students are advised to check the official website for updated details. In addition to tuition fees, candidates may need to pay examination and other applicable charges separately.

Students can choose from Print Media, Electronic Media, Advertising, Corporate Communication & PR, and Social Marketing. These specializations start from the third semester and continue in the fourth semester. Each specialization is designed to align with specific career paths.

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