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Online MBA in Digital Marketing | Lovely Professional University

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Online MBA in Digital Marketing: Key Highlights

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Total fees: ₹1,61,000

Recognised & accredited: UGC, AICTE

Minimum Eligibility: Bachelor’s degree (any discipline) or equivalent

NIRF Ranking: 31

Course Duration: 2 years

Address: Phagwara, Punjab, India

Online MBA in Digital Marketing at Lovely Professional University - Overview

Businesses are rapidly moving their marketing approaches to online outlets. As a result, the need for experts proficient in digital marketing is on the rise. The online MBA in digital marketing from LPU offers the required skill set to meet this growing need. This particular course blends ingenious digital marketing techniques with foundational business knowledge, making it perfect for candidates who wish to flourish in the modern-day digital economy.

Why an MBA in Digital Marketing from Lovely Professional University?

LPU is an accredited NAAC A++ and UGC-approved institute. It's also recognized for offering top-tier education via its online platform. The institute is well known for its online MBA in digital marketing syllabus, professional faculty, and a mix of documented and live classes.

Learners will receive hands-on experience in countless digital marketing tools like SEO, Google Ads, email marketing, content marketing, and even Facebook Ads.

This degree guarantees that learners are completely job-ready by keeping its focus on all the real-world applications of digital approaches. Apart from that, learners will also profit from the institute's international stature and top-notch industry affinities, improving their employability in today's competitive employment markets.

MBA in Digital Marketing Benefits

Pursuing this particular program will equip all learners with a blend of modern marketing techniques and essential business principles. Here are some primary advantages of this course:

  • Comprehensive Skill Set:

Learners gain knowledge about various digital marketing approaches like email campaigns, content marketing, SEM, social media techniques, etc.

  • Data-Driven Decision Making:

This particular program teaches students how to interpret data analytics to shape marketing approaches, aiding various businesses in growing effectively.

  • Strategic Thinking:

MBA candidates are trained to think strategically and even critically, which is essential when executing and designing all marketing plans.

  • Career Flexibility:

Graduates can work across industries, including e-commerce, IT, media, retail, and finance, or even start their own ventures.

  • Global Opportunities:

As digital marketing is a global field, learners can find job roles both in India and abroad.

Online MBA in Digital Marketing Fees

The online MBA in digital marketing fee is affordable and offers top-tier education without compromising on quality. Here is the fee structure for this online course:

  • Actual Fee: ₹50,000 per semester
  • With 20% Student Grant: ₹40,400 per semester (valid till 12th May 2025)
  • No-Cost EMI Option: ₹6,733 per month for 24 months
  • Lump Sum Payment Offer: ₹1,46,240 with an additional 10% waiver (valid till 12th May 2025)

The LPU Online MBA in digital marketing fees also include an examination fee of ₹2,000 per semester, but the registration fee of ₹600 is non-refundable. This fee is applicable to Indian as well as international applicants from Sri Lanka, Bhutan, Nepal, and Bangladesh.

Eligibility

To get admission, all students must satisfy the following LPU Online MBA in digital marketing eligibility criteria:

  • Obtain a bachelor’s degree in any domain from an acknowledged institute.
  • Basic digital literacy and communication skills are necessary to keep up with the online coursework.

Working professionals, fresh graduates, and even entrepreneurs with a desire for digital marketing are encouraged to apply.

Admission Process

The LPU Online MBA in digital marketing admission process is simple and streamlined. Here are the main steps that candidates need to follow:

  • Registration:

Begin by signing up on the LPU Online portal and paying the registration fee.

  • Application Form:

Fill out the form with valid academic and personal information. Upload the required documents and pay the program fee.

  • Document Verification:

The university verifies all submitted documents.

  • LMS Activation:

Once verified, learners receive their learning management system (LMS) credentials via email to access study materials and classes.

Potential Job Roles

Graduates of the online MBA in digital marketing from LPU are qualified for a wide range of roles in this domain. These roles are available across industries such as IT, retail, media, healthcare, finance, and education. Some of the prominent job roles include:

  • Digital Marketing Manager
  • SEO/SEM Specialist
  • Content Marketing Manager
  • Social Media Strategist
  • Email Marketing Specialist
  • PPC Campaign Manager
  • Brand Manager
  • Digital Analytics Expert
  • E-commerce Strategist

Frequently Asked Questions

Yes, the Online MBA in Digital Marketing from Lovely Professional University is fully recognized. It is UGC-entitled, AICTE-approved, and NAAC A++ accredited, making it valid across India and accepted by employers and institutions.

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  2. Students will directly apply to the university, and all admission and post-procedure activities .