Online MBA in Event Management Online From Manav Rachna International Institute of Research & Studies

Program Overviews

The Online Master of Business Administration (MBA) in Event Management offered through Manav Rachna Online by Manav Rachna International Institute of Research & Studies (MRIIRS) is a specialised postgraduate management programme designed for careers in the event, media, entertainment, hospitality, and experiential marketing industries.

Manav Rachna International Institute of Research & Studies is a UGC‑recognised Deemed‑to‑be University under Section 3 of the UGC Act and holds the prestigious NAAC A++ accreditation, reflecting excellence in academic standards, governance, and learning outcomes.

The programme is delivered through the Manav Rachna Centre for Distance & Online Education (MRCDOE) and is UGC‑entitled and AICTE‑approved, making the online MBA degree academically equivalent to a regular on‑campus MBA. It enables learners to gain specialised event‑industry knowledge while continuing professional or personal commitments.

Program Outcomes

After completing the Online MBA in Event Management, learners will be able to:

• Plan, organise, and manage corporate, social, cultural, and large‑scale events

• Apply business and marketing strategies to event branding and promotion

• Manage event budgets, vendors, logistics, and stakeholder coordination

• Understand risk management, sponsorship acquisition, and client servicing

• Develop leadership and project management skills for the events industry

The programme prepares learners for managerial, entrepreneurial, and strategic roles across the fast‑growing event and experiential sectors.

Why Choose Online MBA in Event Management at Manav Rachna International Institute of Research & Studies

MRIIRS is one of India’s few universities accredited with NAAC A++, offering strong institutional credibility and nationwide recognition. The Online MBA in Event Management is designed in line with industry practices and emerging trends in experiential marketing and event operations.

Key reasons to choose this programme include:

• UGC‑entitled & AICTE‑approved online MBA degree

• Academic equivalence with a regular MBA

• Flexible 100% online learning format

• Event‑industry‑focused curriculum with business foundations

• Affordable fee structure with EMI options

• Suitable for working professionals and aspiring event managers

The programme enables learners to build careers in a dynamic, creative, and high‑growth industry.

Suitable Candidates

The Online MBA in Event Management is suitable for:

• Working professionals in event management, media, or hospitality

• Graduates aspiring to enter the event and entertainment industry

• Entrepreneurs planning their own event or experiential marketing ventures

• Marketing professionals seeking specialisation in brand events

• Individuals passionate about large‑scale planning and creative execution

Online MBA in Event Management: Curriculum Structure

The programme is structured across four semesters over two academic years, combining management fundamentals with event management specialisation.

Semester 1: Foundations of Management

• Principles of Management

• Organisational Behaviour

• Managerial Economics

• Financial Accounting for Managers

• Business Statistics

Semester 2: Core Business Management

• Marketing Management

• Corporate Finance

• Human Resource Management

• Operations Management

• Business Research Methods

Semester 3: Event Management Specialisation

• Event Planning and Concept Development

• Event Marketing, Branding, and Promotions

• Sponsorship and Vendor Management

• Legal, Safety, and Risk Management in Events

• Media Relations and Event Communication

Semester 4: Advanced Applications

• Corporate, Sports, Cultural, and Social Events Management

• Experiential and Digital Event Strategies

• Strategic Management for Event Businesses

• Capstone Project / Research‑Based Learning

Eligibility Criteria for Online MBA in Event Management

To apply for the programme, candidates must meet the following criteria:

• Bachelor’s degree in any discipline from a recognised university

• Minimum 50% aggregate marks in graduation

• Relaxation for reserved categories as per applicable university norms

Admission is subject to document verification.

Fees and Duration of Online MBA in Event Management

Duration

• 2 Years (4 Semesters)

Fee Structure

The Online MBA in Event Management follows the standard Online MBA fee framework of Manav Rachna Online.

The exact fee is confirmed during admission counselling as per official university communication.

Admission Process for Online MBA in Event Management

The admission process is conducted fully online and includes:

• Online registration on the Manav Rachna Online portal

• Submission of application form and documents

• Payment of programme fee

• Verification and admission confirmation by the university

Enrolled learners receive access to online classes, recorded lectures, learning resources, and assessments.

Career Opportunities After Online MBA in Event Management

Graduates can pursue opportunities across event, media, branding, and hospitality sectors.

Salary figures are indicative and vary by experience, organisation, and event scale.