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Online MBA in Marketing and HRM from HITS

    Flexible Learning Without a Career Break

    Balance Work, Studies, and Personal Life

Apply Now!

Online MBA in Marketing and HRM: Key Highlights

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Total fees: ₹1,20,000

Recognised & accredited: UGC, AICTE

Minimum Eligibility: Candidate must have secured 50% in graduation.

NIRF Ranking: 101-150

Course Duration: 2 years

Address: kelambakkam, Tamil Nadu, India

Online MBA in Marketing and HRM from HITS - Overview

The Online MBA in Marketing and Human Resource Management at Hindustan Institute of Technology and Science (HITS) is a two-year, fully online postgraduate program. It is designed for working professionals, graduates, and career changers who wish to gain expertise in marketing strategies and human resource management. The program is UGC‑entitled, AICTE‑approved, and NAAC-accredited, ensuring credibility and recognition for both employment and higher studies.

Program Highlights:

  • Specialization: Marketing and Human Resource Management
  • Duration: 2 Years (4 Semesters)
  • Mode: Fully online with digital LMS support
  • Learning Support: Live and recorded lectures, case studies, e-library, discussion forums

Program Outcomes

This program equips students with the skills to excel in both marketing and HR domains. Graduates gain business insight, strategic thinking, and managerial competence for modern corporate challenges.

  • Strategic Marketing Skills: Ability to develop marketing strategies and analyse consumer trends.
  • Human Resource Expertise: Knowledge in recruitment, performance management, and talent development.
  • Leadership and Managerial Competence: Skills to lead teams and make informed organizational decisions.
  • Analytical and Business Insight: Proficiency in interpreting business data and applying insights to real-world scenarios.

Why Choose Online MBA in Marketing and HRM at HITS

The HITS online MBA combines flexibility, academic rigor, and industry relevance. It allows learners to continue their careers while earning a recognized degree.

  • Flexible Learning: Fully online with live and recorded sessions for convenient study.
  • Dual Specialization: Integrates marketing and HR skills for versatile career options.
  • Industry-Oriented Curriculum: Includes practical case studies and real-world applications.
  • Recognition: UGC‑entitled, AICTE-approved, and NAAC-accredited for credibility in India.

Suitable Candidates

The program is ideal for professionals, graduates, and aspirants aiming for corporate leadership roles.

  • Aspiring Marketers: Individuals targeting marketing, branding, and sales positions.
  • HR Professionals: Those aiming for managerial or leadership roles in human resource management.
  • Working Professionals: Individuals who wish to enhance qualifications without leaving their jobs.
  • Business Graduates: Students seeking expertise in both marketing and HR management.

Online MBA at HITS: Curriculum

The curriculum spans four semesters, covering core business fundamentals followed by marketing and HR specialisations. Students gain theoretical knowledge and practical exposure.

Semester I:

  • Organisational Behaviour
  • Managerial Economics
  • Legal & Business Environment
  • Financial Reporting and Analysis
  • Marketing Management

Semester II:

  • Analytics Foundations for Business
  • Operations Management
  • Human Resource Management
  • Corporate Finance
  • Leadership and Ethical Practices

Semester III & IV:

  • Electives in Marketing and HR such as Consumer Behaviour, Integrated Marketing Communication, Recruitment and Selection, Performance Management Systems
  • Strategic Business Project / Dissertation.

Eligibility Criteria

Candidates must meet the following to apply:

  • Bachelor’s degree from a recognised university with a minimum of 50% marks.
  • No formal entrance exam is required for admission.
  • Adequate proficiency in English to engage with course material.
  • Comfortable with online learning and digital platforms.

Fees and Duration

Duration: 2 years (4 semesters)
Fees: Approximately ₹1,20,000 for the entire programme
Payment options may include semester-wise instalments. Fees are subject to change by the university each academic year.

Admission Process

The admission process is fully online and straightforward:

  1. Register Online: Create an account on the HITS admission portal.
  1. Application Form: Fill personal and academic details.
  1. Upload Documents: Submit scanned educational certificates and ID proof.
  1. Fee Payment: Pay application and tuition fees online.
  1. Verification and Confirmation: Receive confirmation and LMS access after verification.

Career Pathways

Graduates can pursue managerial roles in marketing, HR, or general management.

Role

Average Salary (INR LPA)

Marketing Manager

14 LPA

HR Manager

8 LPA

Business Consultant

2.9 LPA

Talent Development Specialist

8 LPA

Frequently Asked Questions

Yes. The MBA is UGC-entitled, AICTE-approved, and NAAC-accredited. It holds recognition across India for employment, higher education, and professional credibility. Students can confidently pursue jobs, leadership roles, or further studies with this degree.

The programme runs for two years, divided into four semesters. Each semester includes core, elective, and skill-based courses, allowing students to balance studies with other commitments.

The total fee is approximately ₹1,20,000 for the complete programme. Fees can be paid semester-wise and include access to lectures, LMS resources, and assessments.

Yes. The flexible online format is designed for working professionals, allowing them to manage both job and studies effectively.

Applicants must have a bachelor’s degree with at least 50% marks from a recognised university. Required documents include academic transcripts and valid identification.

No. Admission is based on academic qualifications and document verification. Students can apply directly through the official portal.

Yes. International applicants can apply by submitting valid academic records and identification documents. The admission and learning process remains the same.

Yes. Merit-based scholarships or fee concessions may be available based on university criteria and academic performance.

The curriculum includes core subjects such as Organisational Behaviour, Marketing, HRM, Finance, and Leadership, along with practical case studies and applications.

Yes. Students can choose electives in Marketing or Human Resource Management to develop specialised skills.

Yes. A final semester project or dissertation is included, allowing students to apply theoretical knowledge to real-world business challenges.

Yes. Live interactive sessions are conducted, along with recorded lectures for flexible learning.

Yes. Assessments include online assignments, quizzes, and proctored end-of-semester exams.

Yes. The programme builds managerial, strategic, and decision-making skills required for leadership positions.

Yes. Students are encouraged to pursue internships to gain practical industry experience alongside their studies.

Yes. Graduates can opt for PhD programmes, executive courses, or specialised certifications in management.

Yes. Students receive an official MBA degree from Hindustan Institute of Technology and Science upon successful completion.

Yes. Learners have access to digital resources, including e-books, journals, and study materials through the online library.

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