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Online Master of Business Administration in HRM From Desh Bhagat University

    Flexible Learning Without a Career Break

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Key Highlights: Online Master of Business Administration in HRM

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Total fees: ₹1,20,000

Recognised & accredited: UGC, AICTE

Minimum Eligibility: Candidate must have secured 50% in graduation.

Course Duration: 2 years

Address: Mandi Gobindgarh, Punjab, India

Online Master of Business Administration in HRM from Desh Bhagat University, India

Venture into the field of Online Master of Business Administration in HRM from Desh Bhagat University, India. This is UGC-entitled / AICTE-approved / NAAC-accredited online MBA Human Resource Management enables learners to acquire in-demand skills, industry-specific expertise and expand their understanding of diverse aspects of this versatile domain to excel in various roles.

The comprehensive curriculum of this online MBA with a focus on Human Resource Management covers core industry relevant subjects, ensuring a strong foundation in both theory and practical application. Experience the flexibility of learning from anywhere with access to high-quality study materials, live and recorded classes by expert faculty, interactive discussion forums, e-libraries, case studies, quizzes, etc., enabling you to learn at your own pace while staying connected to a vibrant academic community.

Online Master of Business Administration in HRM From Desh Bhagat University - Overview

The Online MBA in Marketing Management at Desh Bhagat University Online is a postgraduate program delivered fully through a digital learning platform. The degree is offered by a UGCDEB entitled and NAAC A+ accredited university, ensuring academic recognition for employment and further education.

This program blends broad management knowledge with specialised marketing expertise, helping learners understand market dynamics, brand strategies, and promotional planning. It is structured to support flexible study without on campus visits, making it suitable for both working professionals and fresh graduates who wish to build a strategic career in marketing management.

What You Can Expect

  • Exposure to market segmentation techniques and customer profiling
  • Practical insights into sales planning and distribution strategies
  • Understanding of integrated marketing communications
  • Application of marketing research for decision support
  • Capability to evaluate competitive positioning in diverse markets

Why choose the Online MBA in Marketing Management at Desh Bhagat University Online?

The program blends business and marketing insights, enabling students to analyse environments and create aligned strategies while studying flexibly without relocating or disrupting their daily routines.

Key Advantages

What You Get

Why It Matters

Comprehensive management foundation

Builds a solid base in key business principles before specialising in marketing

Curriculum aligned with modern industry trends

Prepares learners for current and evolving marketing roles

Digital delivery through LMS

Allows students to access study materials and lectures at their convenience

Case study and simulation exercises

Encourages analytical reasoning and tactical application

Recognised online MBA qualification

Enhances career credibility and postgraduate prospects

Curriculum Structure of Online MBA in Marketing Management

The Online MBA in Marketing Management spans four semesters. Coursework includes core management subjects integrated with marketing-oriented modules to develop business acumen and marketing insight.

Semester 1:

  • Principles of Management
  • Financial Accounting
  • Managerial Economics
  • Business Communication

Semester 2:

  • Marketing Management
  • Corporate Finance
  • Human Resource Management
  • Business Research Methods

Semester 3:

  • Consumer Behaviour
  • Sales and Distribution Management
  • Digital Marketing
  • Product and Brand Management

Semester 4:

  • Strategic Marketing
  • International Marketing
  • Marketing Analytics
  • Project Work / Internship

Learners may also complete project work or applied assignments to demonstrate comprehension of marketing principles.

Note: Learners should refer to the official DBU Online website for the most current curriculum details.

Learning Outcomes

After completing this program, graduates will be able to:

  • Analyse market data to guide product and pricing decisions
  • Interpret consumer insights to influence brand strategy
  • Assess competitive landscapes to inform tactical planning
  • Recommend promotional approaches suited to target segments

Eligibility Criteria to Enroll in Online MBA in Marketing Management at Desh Bhagat University Online

The Online MBA in Marketing Management at Desh Bhagat University Online is designed to be accessible for learners from diverse academic and professional backgrounds. The eligibility requirements ensure a simple and transparent admission process without unnecessary barriers such as:

  • Hold a valid undergraduate degree from an accredited institution
  • Secure at least 45% aggregate marks in graduation
  • Admission is granted without any entrance test requirement
  • Open to employed professionals, recent graduates, and business aspirants
  • Motivated learners from any age group can apply as there are no age restrictions

Admission Process for the Online MBA in Marketing Management at Desh Bhagat University Online

The admission pathway is entirely digital and straightforward:

  1. Visit the official DBU Online admission portal.
  1. Complete the online application form.
  1. Upload academic credentials and identity documents.
  1. Pay the registration/admission fee.
  1. Receive confirmation and access to the LMS to start learning.

Duration and Fees for the Online MBA in Marketing Management at Desh Bhagat University Online

The Online MBA in Marketing Management runs for two years and consists of four semesters. The fee structure includes:

Duration

Semester Fee

Total Fees

Examination Fee

2 Years (4 Semesters)

₹30,000

₹1,20,000

₹1,000 per semester

Learners may also be eligible for early-bird scholarships, and DBU Online provides flexible payment options and instalment/EMI plans to ease financial planning.

Learning Format and LMS Features

Learners benefit from a suite of digital learning features, including:

  • Live and recorded video lectures for self-paced study
  • Access to digital study materials and resources
  • Assignments and quizzes aligned to modules
  • Progress dashboards and online assessments
  • Communication channels for academic support

Career Opportunities After an Online MBA in Marketing Management

Graduates can explore a range of marketing and business leadership roles. Typical positions include:

Role

Average Annual Salary

Brand Manager

₹14.7 LPA

Marketing Manager

₹14 LPA

Sales Manager

₹8 LPA

Digital Marketing Specialist

₹5 LPA

Market Research Analyst

₹5 LPA

Note: Salaries vary based on experience, location, employer, and market demand.

Placement Assistance at Desh Bhagat University Online

Desh Bhagat University Online provides career support to help learners transition into professional roles. Initiatives include:

  • Job search guidance and resume support
  • Interview preparation and career readiness sessions
  • Exposure to virtual recruitment opportunities
  • Access to corporate recruiter networks

Frequently Asked Questions

Yes — Desh Bhagat University's Online Master of Business Administration in HRM is UGC-entitled and holds the same academic value as an on-campus MBA. The program is fully recognized both in India and internationally, backed by NAAC A++ accreditation — the highest rating awarded in India.

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  1. YourDegree is a counselling and exploring platform and is designed to facilitate students in exploring, choosing, and applying for educational programs.

  2. Students will directly apply to the university, and all admission and post-procedure activities .